CAMPAIGNS
BUILT FOR SUCCESS
YOUR BRAND ON STRATEGIC CHANNELS TO ACQUIRE NEW CUSTOMERS
SOCIAL MEDIA | SEARCH | WEBSITES ADS DISPLAY
YOUR AUDIENCE SATISFACTION FOR YOUR BRAND SUCCESS
CAMPAIGNS
SEGMENTATION
Targets or markets segmentation is living its golden age in a digital advertising market that is increasingly rich in data, tools and new channels available to brands and marketers.
COMMITMENT
SKILLS &
EXPERTISE
TARGETING
Precisely targeting your audience and in line with your objectives has become crucial for companies looking for new customers. Whether it is contextual, demographic, geographic, behavioral or using keywords, better targeting, hence optimizing budgets and increasing ROI is now easy and accessible, including for small businesses, both technologically and financially.
Without precise targeting, displaying ads on any channel without considering the ad viewers profile would be a real waste of time and budget for the brand. Using the latest technological tools, our campaigns allow brands to considerably reduce the loss of online advertising and optimize the expected ROI.
CONTENT
Creating high added value content for our participative ''co-marketing'' campaigns. Generating attention and interest, but above all, focus our campaigns on the customer's expectations. Bringing solutions to their problems and providing them with useful resources. Delivering a digestible set of information presented in a clear and personalized editorial context optimizes reader engagement with the brands associated with the campaign.
DATA
Optimizing the available data and the publisher’s powerful algorithms who offer their advertising spaces availability to the brands. Using the bidding advantages from our RTB platform partners to the benefits of our advertiser clients. Identifying and attracting qualified prospects. Detecting and measuring the intent of the target audience. Generating and obtaining the desired engagement.
ACQUISITION
Maximizing the acquisition channels of the digital advertising market. Today, brands have so many marketing options at their disposal that they’re tempted to solely or mostly focus on their existing customer relationships via the electronic channels (e-CRM) already in place. However, this partly legitimate reluctance and comfort undermines the need to define a clear digital acquisition strategy, which is essential for growth. It’s also vital to face the ongoing challenges of increasingly ruthless online markets competition.
Through our real-time bidding platforms partnership, we allow brands to access a larger and more fragmented advertising inventory. This buying system increases the precision of the targeting, thus the performance, and generates a better profitability for your campaigns.
CLIENTS
Some brands we collaborate with
